How to Look at Lowest Reviewed Items on Amazon
The All-time & Worst Reviewed Products of 2016
As a production review company obsessed with finding the best possible option for consumers, nosotros see great products every day. These products become amazing reviews on Amazon, on blogs, and on Google. However, they're still just unmarried-category products.
As a production review company obsessed with finding the best possible choice for consumers, we see nifty products every day. These products get amazing reviews on Amazon, on blogs, and on Google. However, they're still just unmarried-category products.
Table of Contents
- The 10 most popular products
- The all-time-reviewed product without options
- The 10 to the lowest degree popular products
- Takeaways from this assay
Every bit curious reviewers, we found ourselves wondering: what product is really the best product period, instead of merely the best product in its unmarried category? Although we couldn't deduce this objectively, we could at least utilize the data available to us to run across which products had generated the most fervor and positive reviews from its fans in society to determine the about popular production online.
In add-on, we could apply those aforementioned metrics to wait at the least pop products likewise, and see if any commonalities emerged. Of course, we understood the inherent biases nowadays on both ends of the spectrum: the about reviewed visitor could have a brilliant plan for obtaining reviews, and the least popular product could be steeped in controversy.
Despite this, there are all the same interesting trends and takeaways to pull from the most popular and least popular products of 2016.
We used a combination of many Google search operators to filter Amazon products by folio type, the full number of reviews, and overall product rating. And so we manually tallied the number of 5 and one-star reviews for each item and sorted all products by category.
To find the best and almost pop items, we looked at our set of data for the almost reviewed items, and then filtered past overall rating, and the number of five-star reviews. We establish the worst products by looking at items with the lowest overall rating, then sorting past those with the well-nigh 1-star reviews. This data was compiled in belatedly Nov/early December, so full review numbers will accept probable inverse a chip since that fourth dimension.
The 10 well-nigh popular products
| Product Name | 5-Star Reviews | % of 5-Star Reviews | Boilerplate Rating |
|---|---|---|---|
| SanDisk 16GB Retention Menu | 15,795 | 79.4% | four.half dozen |
| Mediabridge High Speed HDMI Cable | 15,248 | 81.9% | 4.7 |
| SafeRest Waterproof Mattress Protector | fourteen,519 | 77.three% | iv.6 |
| San Francisco Bay OneCup Single Serve Coffees | 13,637 | 71.two% | 4.5 |
| Viva Labs The Finest Organic Extra Virgin Coconut Oil | 12,937 | 78.7% | 4.7 |
| JOTO Universal Waterproof CellPhone Case | 12,487 | 74.iv% | four.6 |
| Xbox Live 3 Month Gilded Membership | 12,024 | 88.2% | iv.6 |
| BlenderBottle Classic Loop Top Shaker Bottle | eleven,699 | 74.0% | iv.half-dozen |
| SanDisk Ultra 32GB microSDHC UHS-I Carte | xi,631 | 74.5% | 4.5 |
| Harry Potter and the Philosopher'southward Rock Book | eleven,509 | 86.0% | 4.7 |
The virtually popular product of 2016 was amazingly a SanDisk Retention Card. It had more five-star reviews than any other product, with 15,795 perfect ratings.
An insight to the SanDisk'due south overall popularity is that it is single use (storage), and therefore tin really either succeed or neglect at that 1 purpose. This is reflected in the 75+ five-star reviews simply stating "it does what information technology's supposed to exercise."
In addition, it is relatively inexpensive and therefore unlikely to be perceived as overpriced, and also, is an electronic accompaniment used in Android phones, digital cameras, and many other pocket-sized electronics, which may contribute to its massive number of reviews.
Another possible contributing cistron to their high number of five-star ratings is their very active client support team. They comment on reviews and rebutted one-star comments which probable lead to a few improved ratings.
Finally, the electronic attribute may possibly contribute to more reviews overall: if y'all're savvy enough to buy new memory/await for electronic upgrades of a new phone, you may also be more likely to write a review online. All of these factors, in add-on to a bang-up production, likely contributed to SanDisk's glowing scores.
The best-reviewed product without options
I of the things nosotros speedily realized in doing this assay is that Amazon folds all reviews for "optioned" products into 1 bucket. That is, SanDisk sells 16GB, 32GB, and 64GB options of their retentiveness bill of fare: yet all versions of it roll into the total number of reviews. For this reason, the popularity of these products may appear higher than the average Amazon product.
Knowing this, nosotros dove in a lilliputian deeper to find the product that all-time stood on its ain without production variations in colour or size: that winner was San Francisco Bay OneCup Breakfast Blend Coffee, with 13,637 5-star reviews. This was an even bigger shock, given San Francisco Bay was a brand we had non heard of before doing this review.
Subsequently digging in further, information technology makes sense why this product rose to the height. At $.34 per K-Cup at the time at this posting, it was almost two-thirds cheaper of the toll of Starbucks version and Dunkin Donuts every bit well. Despite the lack of brand recognition, its number of reviews doesn't endure.
Based on reviews, K-Cup users honey the following attributes of San Francisco Bay'southward production in addition to price:
- It'southward eco-friendly, dissimilar other products. Congenital in a biodegradable shell, it's likely that this helps create fans who are backside the mission, not just the product. one,377 five-star reviews mentioned the fact that San Francisco Bay is biodegradable.
- The coffee is strong and great tasting. In addition to a groovy brand name that associates with San Francisco (Fog Chaser), the content backs it upward, packing a strong caffeine punch that is frequently mentioned by reviewers. Keurig coffees likewise tend to exist watered downwards and therefore weak, making its strength a category-winning attribute.
- On peak of a not bad, low priced product, San Francisco Bay likely benefits from review volume due to existence a repeat purchase. If you're constantly reusing and enjoying a product, you're more than likely to have information technology meridian of listen to review. In addition, information technology's no hugger-mugger that San Francisco is a tech epicenter, and information technology's possible that tech-location bias may lead to more usage and reviews from savvy people in that area.
The x least popular products
| Product Proper name | # of one-Star Reviews | % of ane-Star Reviews | Overall Rating |
|---|---|---|---|
| Trump Make America Great Once again Ornamentation | 2913 | 82.v% | 1.half-dozen |
| Stronger Together: A Pattern for America's Future Book | 2464 | 86.six% | one.v |
| Hydro Mousse - Liquid Backyard Fescue Hydroseeding Kit | 759 | 75.4% | 1.5 |
| Isle of Dogs (Andy Brazil) | 654 | 80.7% | one.6 |
| The Becoming: 2015 | 527 | 82.0% | one.4 |
| Your Baby Week by Week: The Ultimate Guide to Caring for Your New Baby | 523 | 93.seven% | 1.2 |
| Astrostar Astro Star Laser Projector Cosmos Lite Lamp | 391 | 67.v% | 1.6 |
| I Wish My Kids Had Cancer: A Family Surviving the Autism Epidemic | 274 | 92.three% | ane.three |
| The Queen James Bible | 270 | 85.4% | 1.v |
| Middle-globe Limited Collector'south Edition (Blu-ray + DVD) | 264 | 86.3% | ane.5 |
The two least popular at the time of our data drove had a very similar theme: political controversy. First, nosotros noticed a very elementary Donald Trump "Make America Smashing Again" ornament had over 2,913 one-star reviews in late November, many of which you tin encounter on Annal.org: probable non an touch of the actual production, but rather, the controversy behind Trump himself. A few weeks later, Amazon (or someone else), had cleaned upward the reviews, bringing information technology back down to a more reasonable 50 (simply nonetheless one and a half stars).
For context, the 98 worst items exterior of the Trump/Hillary items have an average of 113 ane-star reviews, making the Trump ornament far outside the mean.
The second least popular, not surprisingly, came from his opponent: Hillary Clinton. Her volume, Stronger Together: A Pattern for America's Future, came in second with 2,464 one-star reviews at the time of data drove. Once more, it's pretty fair to say that most of these are probable fake attacks on Hillary, not the volume itself, which manifested itself in such poor ratings.
Interestingly, although both sides took a beating from a review perspective, Hillary'due south negative reviews stuck: Trump's did not. It's difficult to say what caused that: peradventure a more active campaign from Trump and non from Hillary to do so. However, it seems that even though Hillary'southward volume however has a massive amount of reviews, there was still work done to prevent the assailing from a review perspective, as many reviewers mentioned their comments being removed.
Past these two, the other lowlights in the meridian ten include:
- Hydro Mousse for Grass – Its merits of growing expressionless grass, according to reviewers, are completely fraudulent, as near everyone reviewing claimed that the product does anything but actually aid recover dead patches.
- Island of Dogs by Patricia Cornwell – A previously popular author, obviously this book was written without the effort or craft that informed her other novels. Reviewers consistently mentioned that this book had nothing in mutual with previous successes and to some, was the worst book they had ever read. Information technology's likely Cornwell's established popularity led to the review book that brought it about the bottom of our list.
- The Becoming, 2015 Film – "Makes Sharknado look like Oscar fabric." Enough said.
- Your Baby Week by Week – The book's advice to allow babies "weep it out" was non met with kindness from reviewers, who accounted it abusive and negligent.
- I Wish My Kids Had Cancer: A Family Surviving the Autism Epidemic – We're not sure how the author e'er thought that championship was a adept idea.
Takeaways from this analysis
Overall, looking at the best and least rated products on Amazon in 2016 revealed several interesting trends and takeaways for businesses and consumers to be aware of.
- Not-tech products receive fewer reviews and therefore are more than likely to have less-reliable total scores. This is one reason we review the habitation sector: we know there are fewer reviews beingness done, but it is something consumers should be enlightened of when making purchase decisions.
- Standing for something positive doesn't just generate sales: information technology generates reviews. In the case of the San Francisco Bay coffee cups, consumers loved not just the coffee, they loved the mission. That was reflected in the volume of five-star reviews.
- Sometimes success is every bit uncomplicated as doing exactly what you state, over and over again. The contrast between the worst and best products is easy to see: SanDisk's memory bill of fare is a uncomplicated product used reliably at scale, while many of the worst-rated products said they did something, only clearly failed, or otherwise completely lied near their ability to fulfill their one chore.
It often seems the difference betwixt great success and failure is the ability to deliver on a simple promise. Fifty-fifty in an industry where your competitors offering several astonishing features, if you're offering a small few washed incredibly well, it may exist enough to stand up out from the pack: specially as information technology comes to showing up outset on Amazon.
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Source: https://www.yourbestdigs.com/reviews/best-and-worst-products-of-2016/#:~:text=To%20find%20the%20best%20and,the%20most%201%2Dstar%20reviews.
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